Advertising & Marketing
How We Build Brands
Newspapers are the most trusted media source for US adults, and advertising in the newspaper drives conversions more than ads on TV, radio, or in the mail. Lancaster Farming newspaper averages 148 pages each week, of which the largest portion are advertising. Our readership is over 155,000 people each week. Lancaster Farming strives to serve all corners of the agricultural community with many special sections and inserts that focus on diverse areas such as crops, beef, swine, poultry, ag technology, nutrient management, and many more.
LancasterFarming.com is the companion news website to the Lancaster Farming newspaper. LancasterFarming.com reaches a dedicated agricultural audience across the United States. Advertising opportunities include Business Directory listings, premium digital ad positions, searchable classfied and auction listings, e-newsletter sponsorships, and sponsored content.
LANCASTER FARMING DIGITAL AGENCY
Lancaster Farming has partnered with LNP Media Group to help your business reach an audience that wants what you are selling. The US population is increasingly digitally connected, with 60% of the population going online via their computers each week and 79% going online via their smartphones. We can help you reach these potential customers via email marketing, social media marketing, paid search marketing, video marketing, and much more.
PRINTING & MAILING SERVICES
Susquehanna Printing is Lancaster Farming’s sister company and offers state-of-the-art printing and mailing fulfillment services. Its Goss Universal 70 press is a double-around press equipped to run in a variety of configurations to print broadsheet, tab, and book formats with exceptional flexibility, efficiency, and quality at output rates that exceed those of our competitors. Susquehanna Printing also offers advanced capabilities in digital printing, finishing, mail data processing, mail list procurement, and postal optimization.